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Gielissen Creates Premium Experience for Female Athletes

Frequented by Many!

When Nike engages Gielissen USA with new

projects, the complexity and high standards
set by Nike often demand exceptional
problem solving and creativity from everyone
on our team. For the brand new Nike store
located on Union Street in San Francisco, this
was no exception! This is a small boutique
store, surrounded by local restaurants and
specialty shops. The area is frequented by
young moms, students and other diverse

Excellent Engineering

Gielissen was asked to fabricate unique
custom components which would enhance
the overall ambiance of the store with a
feeling of healthy living and physical fitness
for the Bay Area clientele.

With Nike’s design requests in mind, Gielissen
USA engineered and produced a faux gym-bar
wall, a motivational 3D sign for the entrance,
and a custom announcement board to
highlight local events.

Gielissen produced all of the items to exacting
standards – along with artistic ‘aging’ effects
so that some items appeared to have come
straight out of an old gymnasium!

Completed to Satisfaction!

Then our team integrated all of the
components into the store in San Francisco in
conjunction with other trades who were also
doing work there. To Nike’s satisfaction, the
project was completed on-time and within
budget! Residents of the San Francisco Bay
Area will have a favorite among fitness stores
for years to come!

Attachment : Nike Union Street Store


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