Ministry of Foreign Affairs, Shell, Unilever & Partners

Holland Pavilion

"Many thanks to you all – it was great working with you. Next year we will, if possible, have an even larger pavilion with even more participants."

Huib de Bliek
Netherlands Embassy Abu Dhabi; Counsellor/Deputy Head of Mission
Ministry of Foreign Affairs, Shell, Unilever & Partners

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IWS Holland Pavilion

The Netherlands stands out at IWS

The Netherlands pavilion was a real eye-catcher at the IWS Conference in Abu Dhabi. The pavilion stood out with its strong colours and concept. This concept linked the various participants by means of an abstract river that wound around the stand at a height of 4 metres and ended in a real waterfall.

The river in fact presented the NEXUS, the linking factor between two important factors - food and energy.  All participants in the pavilion also had a direct link with water, energy or food.

The result was a presence that drew a very large number of visitors and whose setup and content gave a rich and vivid impression.

Design by: Gielissen Interiors & Exhibitions


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